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Menu Engineering
We engineer the menu, the wine and cocktail lists, and how items are structured and placed, so every cover works harder — using item-level data, not guesswork.
Explore Menu Engineering →signals
Food & beverage hospitality consulting, run on evidence
We are a data-driven food and beverage and hospitality operations consultancy for restaurants, hotels, and groups. Senior consultants turn operational data into margin, positioning, and cleaner openings — with ongoing support across international markets, not one-off audits.
Two decades of operating and advising across six countries.
1+
years international
1
countries
1
brands
1+
venues consulted
1
new openings
Experience earned inside groups that set the standard.
data-driven
Replacing feelings and opinions for hard evidence
Traditional operations advice leans on tenure and instinct — a good eye, a one-off audit, and a set of habits that worked somewhere else.
We add structured data: menus, reviews, market positioning, and operational metrics, read as continuous signals rather than a snapshot. Every recommendation is one you can defend with numbers.
And we still speak operator, not analyst. The data sharpens judgement on the floor — it does not replace the hospitality that fills the room.
method
Six areas, one method
Every area is delivered through the same data-driven method — signals in, decisions out — and they interlock, so improvements compound.
decision
From data to decision
We gather the right signals, model them against the market, and hand back a decision with the numbers behind it. The method is repeatable across every area and every market we work in.
reach
Work that travels
Two decades across seven markets. Geography informs our market templates, but it does not cap where the method works.
MexicoCanadaUnited KingdomGermanySpainNetherlandsMalta
insights
What we're thinking about
Notes from the floor — the data-driven operator perspective we publish and share.
- 24 June 2026
Reading the menu as a dataset
Every dish carries a margin and a demand signal. Here is how we read the menu the way an analyst reads a portfolio.
- 10 June 2026
Cost stability without a crystal ball
You cannot control the market, but you can design a supply structure that absorbs its shocks. A look at procurement as risk engineering.
- 28 May 2026
What guests tell you in the aggregate
A single review is an anecdote. Ten thousand reviews, normalised and mapped to the journey, are a strategy.
conversation
Let's look at your numbers
A short, scoped conversation — no obligation, no templates. Operator to operator.